A marketing agency can send you an account access request to your Google Ads account.
This will allow the marketing agency to manage and run ads for your advertising campaigns on Google and YouTube.
Follow the instructions below to accept an account access request.
You will need to setup a Facebook pixel to be able to retarget website visitors with relevant ads on Facebook.
A marketing agency will use your Facebook pixel to track website and landing page visitors to retarget them with ads so you can make the most of your advertising budget. Over time this will bring the cost per customer down if used correctly.
See the instructions below to create a Facebook pixel and grant a marketing agency access to use the Facebook pixel.
After creating your Facebook business and ad accounts, a marketing agency will now need advertiser access on these accounts to get started on your campaigns.
See the instructions below to grant a marketing agency access to your Facebook ad account.